A promotion and a graduation, of sorts, for two editorial staff members ensures Sedona Red Rock News readers continue to get the most accurate and complete coverage available, News Managing Editor Greg Ruland announced Wednesday, Aug. 1.
By Greg Ruland
Larson Newspapers
A promotion and a graduation, of sorts, for two editorial staff members ensures Sedona Red Rock News readers continue to get the most accurate and complete coverage available, News Managing Editor Greg Ruland announced Wednesday, Aug. 1.
Trista Steers, 23, former News city reporter, moves into the assistant managing editor spot. Steers will continue to cover city news in addition to fulfilling new duties as AME.
"I’m excited for the opportunity to work with the community in a broader sense," Steers said. "I think my experience as the city reporter for the last year taught me about Sedona as a community and the residents that bring it life."
Steers graduated from the University of Montana Journalism School in Missoula, Mont., in 2006. She took her first professional reporting job with the News on Aug. 8, 2006. Her promotion comes just one week shy of her first anniversary with the company.
"We’re very proud of what Trista has accomplished in such a short period of time," Ruland said. "She’s a talented reporter and already shows talent as an editor."
Ruland said Steers wasted no time introducing two great innovations during her first week on the job. Both helped track reporters, stories and deadlines in a way that improved newsroom efficiency, he said.
In a graduation of sorts, outgoing Assistant Managing Editor Kyle Larson, 24, now moves to the Advertising Department to train as a sales executive.
Recently elected to the board of directors of the award-winning Sedona Main Street Program, Larson will continue to manage redrocknews.com, the Larson Newspapers flagship Web site, and Larson Media Services, a new media
advertising firm, in addition to his sales duties.
"I’m very excited about the opportunity to get to know our current and future business associates," Larson said. "My goal is to help take our company and our clients to the next level."
When not otherwise occupied, Larson serves as the newspaper’s primary information and technology officer.
The News recently upgraded editorial and design software under Larson’s guidance.
"Kyle [Larson] will provide the same smart, level-headed guidance to the people in advertising that he gave the newsroom. Our loss is their gain," Ruland said.
Both Steers and Larson also serve on the Larson Newspapers Editorial Board.
Greg Ruland can be reached at 282-7795, Ext. 127, or e-mail to editor@larsonnewspapers.com
